All IPRO brothers and sisters:
One yuan begins, and the annual sequence is updated. On behalf of the board of Directors, I would like to thank our customers and partners around the world for their trust and support. Thanks for the love of leaders at all levels who care and support the development of IPRO! Thanks to the hard work of all the staff and the support and dedication of the families! Special thanks to those who are still fighting in the market and production line of employees and families, you have worked hard!
Looking back at the past year of 2022, it is a year of forging ahead, maintaining innovation, and also a year of coexistence of opportunities and challenges. In this year, all our employees have fought against the current and created outstanding achievements, showing the IPRO spirit of tenacious struggle and riding the wind and waves. In the face of the adverse impact of the COVID-19 epidemic, we have steadily strengthened the company mechanism and comprehensively improved the management strategy. In the face of turbulence and changes in the international market, we face difficulties, continue to explore business areas, and continue to expand innovative models; In the face of all kinds of competition from peers, we are skilled in service and committed to creating a professional, differentiated and customized service system. Without a cold bone, how to get the plum blossom smell. Pay will be rewarded, the company's performance in 2022 is gratifying, exceeding the established targets, an increase of nearly 30% compared to last year.
In this year, we in marketing, channel construction, depth distribution and other aspects also have a good harvest, especially in the channel construction, now the world has covered more than 30,000 retail terminal stores, and constantly improve the sales network, is bound to promote our performance steady growth. The company has always adhered to scientific and technological innovation to support high-quality development, create new momentum, and develop new heights; In 2022, we have added more than 30 new patents, and have been recognized as provincial specialized and special new enterprises in Jiangxi Province, high-growth science and technology enterprises, and provincial "gazelle enterprises". The awards are highly recognized, supported and encouraged by governments at all levels and the whole society for IPRO, a scientific and technological innovation and rapid development enterprise.
In this year,IPRO second generation student mobile phone successfully iterated release, on the basis of a generation of student machines, software APP iteration 2.0, increase habit formation and learning center, the overall layout is more comprehensive, more powerful, this is the current communication market one of the few independent research and development, industry leading real anti-addiction school day. Fresh social pain points, bear a certain social responsibility.
In this year, cost reduction and efficiency became the main theme of the company's business. Affected by the novel coronavirus epidemic, the consumer economy ushered in a cold wave, fierce industrial competition, and complex and severe business environment, the company timely adjusted the organizational phalanx, switched the strategic and strategic focus, improved the operation and management system, and improved organizational efficiency. Under the new situation, the company focuses on pragmatic progress, takes multiple measures to do a good job in open source and reduce costs and increase efficiency, and makes maximum cost and expense pressure reduction and optimization
In this year, the company continued to innovate the incentive mechanism, fully stimulate the subjective initiative of team members, and create a "compare, learn, rush, super" atmosphere; Partners work together to forge ahead, we are close to customers to work together in the first line, grab the kinds of harvest, and overcome difficulties, the company has emerged a large number of excellent benchmarks and touching stories, their valiant struggle, touching struggle stories, deeply inspired every IPRO people.
The tide is flat, the broad sail is strong, taking advantage of the potential to open up a new chapter. Looking forward to 2023, the company will continue to focus on the mission and dream of "allowing everyone to enjoy the better life brought by science and technology", adhering to the seven-word formula of "focus on the extreme and reputation fast", and strive to build the core business model of hardware + Internet + new retail chain panoramic ecological chain. Adhere to and implement the "1234 strategic map (one China, two networks, three nuclear and four chains)", and steadily advance all key action plans.
The future has come, the direction has been clear, the strategy has been set, the next to meet us is to forge ahead, step up hard work, down to earth, dare to break through: will continue to maintain unity and strive for the spirit of enterprise, to further develop the market, accumulate customers, establish a better corporate image, continue to enhance the social influence of IPRO, strive to create a more brilliant new chapter! I believe that our trickling efforts, the steady flow of water, will eventually converge to serve this beautiful era of life as part of the great river sea.
In the coming year, I sincerely wish you good health, happiness, prosperity and every success.
Mei Zaichun
January 1, 2023